William Adams CAT partners with the Phoenix for the Christmas Spectacular
16 Dec
1
min read


William Adams CAT will support the Phoenix bring to life the club’s marquee event on the calendar, which will include a giant laser show, a musical performance and a special visit from Santa Claus himself.
In addition to being the Presenting Partner, William Adams CAT will activate in The Dig and Dunk Zone outside Gate 6 at John Cain Arena, where kids of all ages can get up-close and personal with CAT machinery and shoot some hoops for the chance at some incredible prizes.
Phoenix CEO Simon Derrick said William Adams CAT were a perfect addition to the Phoenix game day.
“This partnership brings together two organisations that pride themselves on building—building community, building experiences, and building memories,” Derrick said.
“William Adams CAT are part of the fabric of the Heartland, and their support helps us elevate one of the biggest nights on our calendar.”
Derrick also added that the activation outside John Cain Arena would be a major hit with families.
“The Dig and Dunk Zone” is going to be an absolute favourite. Photos in diggers and shooting hoops through an excavator bucket —it’s everything the Heartland loves rolled into one. It captures the Phoenix spirit: fun, energetic and uniquely ours.”
A quote attributable to William Adams CAT:
“The William Adams team are thrilled to support the South East Melbourne Phoenix – C’mon boys “Let’s Do The Work” and get a Christmas win!”
Learn more on William Adams CAT, visit www.williamadams.com.au
Tickets selling fast for the Christmas Spectacular: Under the Stars this Saturday. CLICK HERE to secure your seats.

10 Jan
Josh King Press Conference vs Perth Wildcats (Round 16, NBL26)

10 Jan
STANLEY MATCH REPORT: Wildcats topple Phoenix at a packed Heartland
.jpg)
10 Jan
DREWITT’S BULBS MATCH PREVIEW: Phoenix look to turn up the heat against Perth in front of sold-out SBC

9 Jan
DJ turns the tables as South East Melbourne surges

8 Jan
STANLEY MATCH REPORT: Sobey inspires Phoenix over Hawks in OT

8 Jan
Josh King & DJ Mitchell Press Conference vs Illawarra Hawks (Round 16, NBL26)

7 Jan
DREWITT’S BULBS MATCH PREVIEW: Phoenix look to keep rising in front of sold-out SBC

5 Jan
STANLEY MATCH REPORT: Phoenix beat Kings in stunning shootout

5 Jan
Josh King & Nathan Sobey Press Conference vs Sydney Kings (Round 15, NBL26)

4 Jan
DREWITT’S BULBS MATCH PREVIEW: Phoenix challenge the Kings in top-four clash

31 Dec
STANLEY MATCH REPORT: Phoenix firepower too much for Taipans

31 Dec
Josh King & Jordan Hunter Press Conference vs Cairns Taipans (Round 15, NBL26)

30 Dec
DREWITT’S BULBS MATCH PREVIEW: Phoenix head to Cairns for New Year’s Fireworks

29 Dec
STANLEY MATCH REPORT: Tasmania spoil Ian Clark's Phoenix debut

29 Dec
Josh King Press Conference vs Tasmania JackJumpers (Round 14, NBL26)

28 Dec
'Winning Never Gets Old’: Ian Clark Eyes Championship Impact with Phoenix
Support your team with the latest gear
Grab your latest team releases before they're gone.

Get the latest Team Updates
Breaking news & special offers. Direct to your inbox.
