SUPERBOOST Join Phoenix as Official Hydration Partner

South East Melbourne Phoenix is proud to welcome a new partnership with SUPERBOOST as the Official Hydration Partner for the NBL22 season.

SUPERBOOST has been in development for over two years, with Hawthorn Football Club player Tom Phillips behind the next generation performance hydration beverage.

Built under the belief that SUPERBOOST offers more than just hydration. The company was started to act as a vehicle to give local sport and the athletes of the next generation further support and opportunities, enabling them to reach their full potential. For every case sold proceeds will go towards the SUPERBOOST fund.

The official brand launch is scheduled for next month, but Phoenix fans will be able to sample the performance hydration beverages at the next home game in Traralgon at the Gippsland Regional Indoor Sports Stadium (GRISS) on Tuesday, January 25 against the Cairns Taipans.

(Phoenix fans can get their hands on samples of SUPERBOOST at the Jan 25 game in Traralgon against the Taipans.)

“The SUPERBOOST team is tremendously excited to partner with Phoenix. We look forward to establishing and building a powerful community together, delivering a world class hydration program for the elite, whilst making an impact on the next generation of basketball players,” SUPERBOOST co-founder Tom Phillips said.

“Being a club and brand in our third year we know the challenges of being a start-up. So, to welcome SUPERBOOST as they embark on their journey is an exciting signing for us. We hope the relationship grows as both organisations go from strength to strength. We are excited to see where this partnership goes,” Phoenix CEO Tommy Greer said.

To find out more information on the launch of SUPERBOOST, check out their website HERE. 

Phoenix Media (24/1/22)